Joblify
MISSION:
Redesign a RWD website prototype for a Government Agency
PROBLEM:
Montana residents and visitors need a reliable source to help them plan their next outdoor activity.
ROLE:
UX Researcher
UI Designer
Project Manager
TOOLS:
Miro
Figma
Trello
Google Suite
ZOOM
Adobe Illustrator
Slack
01. Preface:
Montana State Parks (MSPs) is a government agency whose mission is to promotes healthy, active, and environmentally aware communities by enhancing park land, enriching educational opportunities, increasing volunteerism, and improving community outreach in state parks.
02. Research:
With the help with one other designer, a website analysis was conducted.
Annotation
Affinity diagram:
Prioritization Matrix:
Heuristic Evaluation
Key UI Mistakes
The drop down sections for Visit a State Park and Find Park Activities are not consistent and cohesive.
The logo is transparent and blends in with the background
03. Rebranding:
Future brand goals:
New card sorting:
Key takeaways
Inconsistent UI designs
Need to remove side bar, and recategorize to header navigation
Should reorganize "visit a park" tab, and add more filter options
04. Ideate
User Persona
​Elizabeth Dirks, who is a wife and mother, lives in Montana, and looking to do more outdoor activities with her family
Style tile
Since the theme here is outdoors and adventurous, we knew we wanted to go with a green, and blue theme
05. Wireframes
Desktop
Mobile
06. Final product
Try desktop prototype
Try mobile prototype
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